Business Impact
93%
Increase in Customer Satisfaction
Shopify Customer Turns to UniformMarket for a More Buyer Centric Experience
Industry
Scrubs/Medical
Business Type
Retailer
Country
United States
Challenges
A renowned uniform retailer using Shopify to manage its eCommerce operations recently switched to UniformMarket as their business started to grow and they wanted to streamline their B2B operations. They have been in business for over 50 years and are known for their strong commitment to quality
But handling B2B uniform requirements is a different ball game altogether. It demands a robust tech stack and out-of-the-box functionalities to provide customers with a seamless uniform purchasing experience. To start with, Shopify didn t support uniform group sales wherein the retailer can create dedicated uniform stores for each customer, tailored to their needs, and manage them all from a common admin. They had to create a new website for every new customer they onboarded which delayed implementation and increased operational costs.
On the other hand, Shopify didn t have as many uniform-centric features like Allowance, Payroll Deduct, and Supervisor Order Approval. The retailer had to work with third-party developers to build these extensions to meet client needs which made expansion very difficult.
Overview of Core Challenges
- Didn t support uniform group sale
- Very few uniform-centric functionalities
- Platform heavily skewed towards B2C operations
- Custom development was expensive & a prolonged affair
Solutions
With UniformMarket, the client finally broke free from the shackles of make-doing with platform limitations to take its ecommerce operations to the next level.
Built on a robust tech stack with the needs of the uniform sellers in mind, UniformMarket helped them enhance their B2B services by using Group Store to provide their customers with a seamless, D2C-like ordering experience. The retailer was efficiently able to control catalogs, pricing, and buying rules at the store level for added ease of business
And if they needed a new feature, we developed in-house for them which brought down their go-to-market time while skipping the hassles of working with third-party vendors
Overview of Core Challenges
- No online ordering for customers
- Lack of asset management software
- Manual & time-intensive catalog management
- Decentralized sales process
- Difficulty integrating with inventory, dropship & ERP app
Highlights
- B2B Group Ordering made simple
- Uniform-centric to the core
- In-house custom development
- Reduced costs & go-to-market time
Feature Highlights
Customized B2B Ordering Portals
Let your customers order online via personalized B2B ordering portals for a hassle-free wholesale experience.
Flexible Payments & Shipping
Provide multiple payment options to your wholesalers including PO and credit lines. Also simplify shipping complexities for an improved CX.
Inventory & ERP Integration
Sync with inventory & ERP systems to provide your customers with a truly integrated online experience.
Flexible CMS
Leverage our easy-to-use CMS to push customized campaigns, offers, and discounts to select batch of customers.
Results
Moving to UniformMarket gave the retailer the freedom to go after B2B customers and grow their business without having to worry about making their digital experience seamless. Our Group Store and hundreds of uniform-centric out-of-the-box features enabled them to provide a delightful uniform ordering experience to their customers without denting their budget.
Launch Uniform Programs to More Than 500+ Customers from a Unified Administrative Portal.
Reduce your turnaround time to launch uniform and merchandise programs by switching to a purpose built solution like UniformMarket.
UniformMarket equips you with seamless solutions, scalable infrastructure, and expert guidance to launch, manage
Ready to launch your next
Employee Program?
Uniform Programs?
Company Stores?
Group Stores?
Team Stores?
Swag Stores?
Brand Stores?
Event Stores?
Distributor Portals?
Enabling uniforms and promotional product suppliers with eCommerce solutions to manage B2B, B2B2C, and Direct selling from one central platform.