um-logo
Customer Story

Business Impact
76% Increase in digital sales  

Award-winning Manufacturer of Bespoke Public Safety Uniform Beats B2B Distribution Complexities with Integrated Ecommerce

Industry

Public safety uniforms

Business Type

Manufacturer

Country

United States

76 online sales
challanges 1

Challenges

This US-based uniform manufacturer catering to police departments, military, and security agencies works with a vast network of distributors and wholesalers to put its products in the hands of end users. They wanted a platform that would allow them to track all their B2B, B2C, and Wholesale sales from a single place without compromising on customer experience.

When we got in touch, they were managing all stakeholders manually wherein their sales team would call/email the wholesalers and distributors to collect orders. Not only was the method error-prone but also time-consuming which adversely impacted their fulfillment rate. Besides, the manufacturer was spending a lot of time maintaining their product catalogs that had to be shared across their network of retailers and distributors.

Overview of Core Challenges

challanges 1

Solutions

We introduced the manufacturer to Wholesale Commerce – an all-integrated ecommerce platform for manufacturers to streamline wholesale ordering while giving customers a stellar digital experience.

Using Wholesale Commerce, the manufacturer was able to provide every wholesaler/ distributor with a private, customized ordering portal to place their orders. This helped free up their sales rep’s time to focus on other business-critical areas. We also took over the responsibility of maintaining their product catalogs and sharing them with interested retailers to help grow their customer base.

As a public safety uniform supplier, they needed asset management software as well to go with their ecommerce. UniformMarket’s Digital Asset Manager filled that gap as well to provide their clients and themselves end-to-end visibility of every asset that is in use by various departments.

Overview of Core Challenges

Highlights

challanges 1

Feature Highlights

flash

Customized B2B Ordering Portals

Let your customers order online via personalized B2B ordering portals for a hassle-free wholesale experience.

flash

Contract Pricing

Configure complex contract terms as pricing rules into the ecommerce system to display a hyper-personalized pricing module to your B2B customers

flash

Flexible Payments & Shipping

Provide multiple payment options to your wholesalers including PO and credit lines. Also simplify shipping complexities for an improved CX.

flash

Restocking/Reordering

Set restocking/reordering reminders for each account based on the customer s ordering history to ensure they always have sufficient inventory for their customers.

flash

Inventory & ERP Integration

Sync with inventory to provide real-time stock updates to customers and ERP system for a truly integrated online experience

flash

Reporting & Analytics

Dig into customer and sales analytics to discover key insights on highest paying customers, best-selling products, & more that provide a holistic understanding of your business.

Results

Using Wholesale Commerce, the manufacturer was able to provide a seamless online ordering experience to all its wholesalers & retailers which helped them automate order management to save time and resources. They also had better visibility into their sales and by integrating with inventory and ERP systems, wrong orders drastically decreased which in turn was saving them a huge sum on reverse logistics.

Launch Uniform Programs to More Than 500+ Customers from a Unified Administrative Portal.

Reduce your turnaround time to launch uniform and merchandise programs by switching to a purpose built solution like UniformMarket.

UniformMarket equips you with seamless solutions, scalable infrastructure, and expert guidance to launch, manage

um-progressmanagement

Ready to launch your next
Employee Program? Uniform Programs? Company Stores? Group Stores? Team Stores? Swag Stores? Brand Stores? Event Stores? Distributor Portals?

Enabling uniforms and promotional product suppliers with eCommerce solutions to manage B2B, B2B2C, and Direct selling from one central platform.