Sales Managers & Enablement:
Strengthening the Connection
ON DEMAND REPLAY
Over the past few years, the partnership between enablement and sales management has become increasingly important. Yet while the two sides should form a collaborative force for sales productivity, it doesn’t always turn out that way.
One primary focus for enablement teams is the readiness of the sales organization, and whether the training and resources they provide are ‘working’ for reps. Sales managers care about readiness too, but often need help identifying the best ways to support and coach their teams to better performance.
In this webinar, we were joined by Brainshark’s Alex Laats in a discussion of how data can help bring sales management and enablement leaders together to put sellers in the best possible position to succeed.