Case Study #2

Western Foods, Inc. Strikes Gold with Uniform Universe

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This is the story of Western Foods Inc., a large company that owns and operates three restaurants chains covering ten states.

Western Foods Inc. owns Gulf Coast Diner, located in Texas, Louisiana, and Mississippi. The Great Plains Grill can be found in Oklahoma, Kansas, Nebraska and Colorado. And Canyon House is an Arizona, New Mexico and Utah favorite.

The 3 different businesses have different markets, different names and different identities. Which makes it only logical that they would have 3 different uniform looks for their employees. In addition to the different markets, uniforms change by job functions. So waiters and waitresses will be ordering different apparel than managers, kitchen staff and car valets.

Plus, as the altitude rises the temperatures dip, so warmer clothing is offered in those areas. Alternate fabrics may be available, as well.
And shirt decorations can vary. Every employee will have their name embroidered on their shirt or jacket but there are two types of embroidery setups.

How will Western Foods Inc. manage this monster challenge?

Western Foods Inc. calls Uniform Masters to the rescue!

They are skeptical that Uniform Masters can make this simple and efficient for all their employees.
Uniform Masters is not fazed. They set up an online, private store for all of Western Food's employees. Every employee has a unique login when they go to the Western Foods Inc online store.

Uniform Masters has organized the website by locations, different job functions and any choices available. So when Emma, the new hostess at Canyon House in Park City, Utah logs in she sees the orange vest she needs to have, the black t-shirt she can wear in warm weather and the long sleeve black button down for winter months. She sees the link for embroidery and clicks on it. The link takes her to a form she can fill out and order the embroidery for the vest. When Mark, a waiter at the same restaurant, logs in he sees only the shirt, tie and pants he is required to wear.

Down in Louisiana, Matthew is ordering his vest and shirt for his car valet position at Gulf Coast Diner. The ordering process is simple because he sees only what's available to him. But Western Foods can keep track of every employee purchase and choice.

And so it goes throughout the Western Foods Inc restaurant chains.

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* Company names have been changed to preserve confidentiality.