Marketing & Optimization Services
UniformMarket offers customers assistance with the entire spectrum of website sales, marketing and search engine optimization.
Our approach divides the challenge into three areas: Acquisition, Conversion and Retention
Customer Acquisition
UniformMarket store owners who wish to improve their visibility on search engines and increase traffic to their websites will benefit greatly from our Customer Acquisition services
Our approach in the acquisition area focuses on three areas: customized website construction, web page content, and backlinks. While your UniformMarket site already benefits from SEO-friendly construction (e.g. SEO-friendly URLs), creating web page content and backlinks requires intensive, individualized attention to your company’s unique needs.
To achieve the best results and gain favor with search engines, a website should demonstrate new activity on a regular basis.
Here are examples of the ways UniformMarket will work on your behalf for Customer Acquisition:
|
Website Content Customization
Backlink Creation and News Generation
Social Media Content Assistance
Site Submission
Site Maps
|
Over time, these efforts and others like it will bring greater visibility, improved search rankings and increased traffic to your website.
Customer Conversion
Bringing visitors to the website using the strategies from our Customer Acquisition service is a great start, but making sure as many of them turn into customers is another.
How do site visitors travel through your website? What are they searching for once they get there? What do they click on? These important statistics are all being tracked in your UniformMarket store. Using this data to improve visitor activity and convert more browsers into buyers is what the Customer Conversion service is all about.
Here are examples of the ways UniformMarket will work on your behalf for Customer Conversion
|
Data Analysis Visitor Profiling
Search Reporting
Goals & Funnels
Conversion Optimization Website Adjustments
Strategic Marketing Adjustments
|
Customer Retention
Now that your website is making some sales, how will you keep shoppers coming back for more? Creating a steady flow of communication with online shoppers is critical to Customer Retention.
A customer that has had a positive buying experience online is more likely to purchase from your website again than new visitors. So, reaching out these customers is critical. Should you email them every day, once a week or once a month? UniformMarket can help you coordinate promotions and email marketing programs.
Here are examples of the ways UniformMarket will work on your behalf for Customer Retention:
|
Promotional Campaigns
Email Marketing
|
Getting Started
When you are ready to get started, the first step is a one-hour strategy and review session with one or more key personnel at your business (e.g. owner, marketing director, or sales manager).
UniformMarket has experienced, qualified team members who will spend time each month creating original content, promoting the website and continually fine-tuning the pages. We require a minimum commitment of three (3) hours per month; but the more time spent the greater the return. Our minimum level of service (three hours per month) will provide assistance with Customer Acquisition and Customer Conversion.
|
At the three-hour monthly minimum, you can expect:
How will you know if these efforts are successful? Here are the tools you will have for measurement: Google Analytics Reporting
UniformMarket Store System (UMSS) Reports
|
Costs:
| SERVICE | MONTHLY FEES |
| Startup | $500 (includes first month’s labor) |
| Customer Acquisition & Conversion Numbers 1 and 2 above |
$500 (5 hours of labor minimum) |
| Customer Retention Minimum Number 3 above |
$500 (5 hours of labor minimum) |
| < Prev | Next > |
|---|

Marketing/SEO Services

