The UNIVATOR: Last Call For Entries

ONLINE ENTRY FORM.... available here

Has your company entered this year’s UNIVATOR Awards competition? While you may still do so, time is quickly ticking away. Don’t let your chance to be recognized for your accomplishments slip away too.

The UNIVATOR is the only industry awards program that puts the emphasis where it belongs – on you, the creators, designers, manufacturers and distributors of uniforms and corporate apparel. Why enter? Simply put, because you deserve the kudos.

As in the past, this year’s winners will be featured in the January online issue of UniformMarket, as well as the Spring/Summer edition of Made to Measure Magazine. A press release announcing the results will also be issued to various media outlets, thereby increasing your exposure and marketing possibilities.

There are no elaborate entry forms to complete, or cumbersome rules to follow – you need only answer a handful of questions on the online entry blank, and send the supporting materials of your choosing (photos, narratives, etc.) to be considered for an award. What matters most is your ideas, your success stories, your innovation on a given product or concept.

What the UNIVATOR seeks to honor, in short, is creativity, something that sets you apart from others in your market space. How do we define creativity? Listed below are a few examples:

Product Innovation - have you launched a product which has taken the industry or a specific market segment by storm? Have you breathed life into a tired, old product, effectively making it new again? Have you taken an existing product, introduced it into a non-traditional market, thereby growing the business for all?

Website Design and E-commerce – have you recently redesigned your website, making it truly user-friendly? Has the addition of e-commerce capabilities added to your bottom line? Have you used online technology in a new or unusual way to grow your business?

Customer Service – These days, customer not only expect competitive prices, but they also demand outstanding customer service? How do you service the customer? Have you produced programs that not only retain customers, but bring in new ones?

Crisis Management – Has your company recently undergone a crisis which was effectively resolved? Have you turned bad publicity around, or have you fought off attacks about a particular product or practice?

Marketing and Public Relations - Do you have marketing or public relations program by which you measure success? Have you produced an in-store campaign which has driven sales? Do you have a holiday or other targeted marketing campaign which has worked well? How have your marketing efforts benefited your customers, the industry and your company?

Program Design and Implementation – Have you produced an end user program which reinforces the brand or takes the market in a new direction? Have you enhanced your customers’ image by creating a suitable, identifiable look? Have you brought non-traditional wearers into the uniform marketplace?

But time is quickly running out! The deadline for entries is Friday, November 30, 2007.

Entry materials should be sent to UniformMarket via email or traditional mail. Don’t waste another moment – enter today!

Questions? Contact Jackie Rosselli at Jackie@uniformmarket.com

ONLINE ENTRY FORM.... available here