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By Jackie Rosselli
You’ve probably read the report
on some government website or seen the
figures cited in an article.
According to the U.S. Department of Labor,
Bureau of Labor Statistics, employment
of security guards was expected to be robust,
growing faster than the average for all
occupations through 2012. Concern about
crime, vandalism, and terrorism were touted
as the driving forces behind the trend.
Further, demand for guards was also expected
to grow as private security firms increasingly
performed duties—such as monitoring
crowds at airports and providing security
in courts—which were formerly handled
by government police officers and marshals.
Full
Story
Dow Fiber Solutions has launched
a new fiber called Dow XLA™ HTT,
a revolutionary, high temperature tolerance
fiber stretch solution that is inherently
resistant to the high heat and harsh chemicals
used in industrial laundering, tunnel drying
and dry cleaning. Dow XLA HTT is the world’s
first olefin-based stretch fiber to withstand
temperatures up to 220 degrees Celsius
without compromising stretch performance.
Uniform manufacturers in the workwear and
career apparel sectors have begun producing
garments with Dow XLA HTT fiber because
the fabric withstands temperatures optimal
for thermosol dyeing of polycotton and
polywools, and maintains dimensional stability
and stretch – all while providing
lasting stretch performance through boil,
UV, chemical and chlorine resistance.
Full
Story
By Joseph Greco
Greco
Apparel, Inc.
My article last month was “The
Ten Forces that Flattened the World”,
from the book, The World is Flat,
by Thomas L. Friedman. In this month’s
part two installment, we’ll focus
on some of the responses available and
leadership required to manage future
organizational behavior. Don’t
fight these trends (outsourcing, off-shoring,
supply-chaining, insourcing and info
rming) by rejecting the obvious or denying
the reality. Embrace the challenge!
Full
Story
Get
Exposed!
By Jackie Rosselli
UNIVATOR Awards Can Help Position
Your Company as a Leader. Awards
matter. Just ask anyone who’s won
one. Rightly or wrongly, awards send
the message that you’re credible,
an expert in your chosen profession.
Beyond that, they offer the winner something
more tangible -- exposure!Academy
Award-winning films frequently receive
a boost at the box office in the weeks
following the ceremony, as do the actors
who take home the coveted prize.
Similarly, the companies that were recipients
of last year’s UNIVATOR Awards have
all achieved positive results. Some advertised
their success in sales and marketing brochures,
an effective technique often used by smaller
companies to underscore their reliability
and to level the playing field when competing
with larger, well-established firms.
Others reaped the benefits of media attention,
giving them an always-needed -- and free
-- source of exposure. For those who doubt
that uniforms make good news stories, simply
click on any one of the national or international
news items available each month at UniformMarket.
Or simply read this month’s feature
on the Boston Hyatt Regency. Its supplier,
Cintas, who sponsored the uniform makeover
contest that lead to the Hyatt’s
redesign, received a UNIVATOR award for
its distinctive and original marketing
strategy.
And you, too, can be an award winner.
Entries are now being accepted for the
second annual UNIVATOR Awards, a UniformMarket
competition that showcases the best industry
ideas and achievements of 2005. If you’ve
launched a new and successful line, implemented
marketing or sales strategies that have
bolstered your company’s profits,
creatively used technology to enhance your
business or produced a public relations
campaign with positive results, we want
to hear from you!
Unlike other programs, the UNIVATOR awards
honors you -- the manufacturers and distributors
of uniforms, and your best products and
ideas from 2005. It’s your chance
to tell the world about your company’s
greatest achievements for the year.
But hurry, time is running out! It doesn’t
take much time to enter this year’s
UNIVATOR award. Just send your ideas, pictures,
press releases, product news, links, etc.
to:
ONLINE ENTRY FORM.... available
here
Deadline for Entries: December 2,
2005
Made To Measure Magazine's Spring & Summer
2006 edition is now booking advertising
space.
With a national circulation of 25,000
Made To Measure stands out as the uniform
industry's leading buyers' guide. Thousands
of uniform dealers and distributors rely
on the book for sourcing. There are over
100 manufacturers represented in each semi-annual
edition.
Be sure you are in The Book.
Deadline for Reservations: December
10, 2005
Link
to media
kit.
For more information please see www.madetomeasuremag.com
Or
call us at 847.780.2900.
How
it Works Register if
you have not done so already. Login to
your Company Account Manager. Fill out
a product listing form, add a picture
if you have one. Watch for reponses via
email or telephone! Ads product listings
start at just $10 for 30 days.
See
our HELP and FAQs area
for more details?
Plus... please visit
our newest service center!
Create
A Public Store And/Or A Private Store
For Each Of Your Uniform Customers
- Dealer Driven High
Control, Reasonable Cost
- Flexible & Industry Specific
Learn
More
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