The
End of Quotas:
A Final Nail or
Much Ado About Nothing?
By Jackie Rosselli
You’ve
probably seen the headlines or read the reports. “Panic
is spreading ahead of quota abolition,”; “Beware
Beijing when it’s freed from quotas cage,”;
or “China To Rule Textile Market after
2005,” are just several titles to the literally
hundreds of articles and studies covering the
impending lifting of apparel and textile quotas
come January, 2005. As the headlines suggest,
much of the content is apocalyptic. Factories
will close their doors, thousands will lose their
jobs, and the American textile industry, like
others before it, will vanish.
Is
this the final nail in the American textile and
apparel industry’s coffin, as a respondent
to last month’s UniformMarket poll commented?
(For results, see accompanying story). Or, since
so little is actually produced in the United States
anymore, much ado about nothing? UniformMarket
decided to find out. Before uncovering our findings,
some background.
The
original idea behind quotas was to provide protection
to American and European textile manufacturers
while helping some poor countries build textile
industries. Quotas were distributed liberally across
the developing world, and the countries that got
them built new textile plants. They also got to
live with a system that covered over 140 categories
of clothing that favored larger countries, like
China and India , over smaller ones.
Unique
in manufacturing trade policy, the quotas set limits
on the number of clothes developing countries can
send to the U.S. Filipinos can sell Americans all
the bicycles and yo-yo’s they can make. But
there are limits on how many articles of clothing
they can sell.
Many
economists have cried foul to this approach, saying
that quotas actually diminish the American standard
of living. An analysis by the International Trade
Commission suggests that quotas may raise clothing
prices by 25 percent across the board, with Americans
paying $50 billion more for clothes than they should.
But
that could change shortly. The commitment to lifting
textile quotas dates to 1994, with the close of
the Uruguay Round talks that created the World
Trade Organization. On January 1, 2005 , the United
States , Europe and other rich economies will abolish
their quota systems. The event is awaited with
enthusiasm in China and India – but in many
other countries, including the U.S. , it has produced
a wave of fear, as the livelihoods of over ten
million workers across the developing world and
in this country could be affected.
Those
who worry focus their concern on China , who was
not a member of the World Trade Organization when
the deal was brokered. Now China is, and as quotas
come off completely in a few months, it could displace
much of the developing world as the low-cost producer.
According to Business Week, China could wind up
with 45 percent of the $500 billion global garment
trade. The textile sector, still the largest manufacturing
employer in the United States , could lose most
of its 650,000 remaining jobs over time.
What
does all this specifically mean to the American
uniform industry? Not very much, according to the
experts. “The lifting of quotas is neither
good or bad,” says John Gunzler of Edwards
Garment, a Michigan-based manufacturer. “This
has been coming for years, and the companies that
are on the ball and well capitalized will do what
is necessary to compete. You can’t exist
solely on domestic manufacturing anymore.”
Readers:
Quota Phase Out Will Hurt U.S. Business
In
last month’s edition of UniformMarket, we asked
readers the following: “What will the overall
impact to your business be from the changes in
the USA quotas in 2005?” By a 2 to 1 margin,
respondents believed the overall impact would negatively
affect American uniform businesses. As one respondent
bleakly put it, “This is the final nail in
the American Textile industry’s coffin. How
can any of us compete?” While others
felt similarly, many were equally convinced
that the lifting of quotas was a mere industry
realignment and much ado about nothing. For
more on this view and for background, see accompanying
article.
Those
sentiments were echoed by all manufacturers who were
contacted for this article. And on the dealer level,
the quota phase out is a nonevent – most didn’t
even realize it was about to happen, but agreed that it
would do little to impact their businesses.
Virtually all – about 90 percent – of
U.S. uniform production is currently sourced globally.
The remaining 10 percent is here due to government mandates,
like the Berry Amendment (for more on Berry , see the
July edition of UniformMarket), special niche orders
or the need for rapid delivery. Why is so little made
here anymore?
The answer
is simple: an abundant and cheap overseas labor force. “I agree with the others who say the
quota phase out is no big deal,” says Michael Spiewak
of New York-based Spiewak. “It’s been quite
a while since manufacturers could compete with overseas ‘wages’ and
production. The lowering of quotas just makes the difference
somewhat more pronounced.”
Most agree that China will become the supplier of choice
after January, 2005, a Wal Mart for the uniform industry.
India , with its skilled labor base, sophisticated production
facilities and, of course, attractive wage rates, is expected
to be the primary alternative to China , although they
may concentrate their efforts on capturing the profitable
computer software industry. Smaller countries in the developing
world who currently supply the industry are expected to
lose market share.
Less certain is the fate of Mexico and the Caribbean
. Because of geographic proximity and associated low shipment
costs, Mexico and Caribbean countries are likely to remain
the first-line producers of fast-selling and late order
products, according to a report by the U.S. International
Trade Commission. But with relatively high labor costs
and product quality and production reliability problematic,
Mexico , in particular could be the big loser.
Still, most
manufacturers we spoke with are hedging their bets, refusing
to risk their businesses by concentrating on one area. “Certainly, their will be a realignment
of the supplier base,” notes Gunzler. “But
we believe you need a presence in both China and the Caribbean
to remain viable these days.”
Will the shift
cause a decline in service? Not according to the experts,
given the reality of today’s uniform
industry. Manufacturing cycles, they state, are generally
the same as they are in the United States – 6 – 8
weeks for fabric, and 2 weeks for “through-put” (manufacturing
the product), for a total of 90 days. Shipping by boat
adds another 30 days, and clearing customs ranges from
1 day to two weeks. If you are producing your goods in
the United States, you run the risk of mill delays, limited
resources (forcing companies to purchase offshore fabrics
with the same ship lead times as above), and a smaller
pool of skilled workers to replace older ones retiring.
Nor are American-based
companies likely to face increased competition from all
the new players vying for market share – at
least in the short term. “You mean all those new
factories suddenly become expert in the U.S. market, including
design, sales, merchandising, after market personalization?,” Spiewak
asks.
Given all of
this, we wondered if there were still benefits to producing
your product in the U.S. , to be the “last
man standing.” As expected, the answer was a resounding
no. As one manufacturer put it, “I’m sure there
are still a few factories making buggy whips and carriages,
but not many.”
UNIFORMMARKETNEWS
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